Pierre-Édouard Deldique welcomes in Idées on the subject of kitsch civilization: Gilles Lipovetsky, author with Jean Serroy, of the book entitled: “ The new age of kitsch. Essay on the Civilization of “Too Much” at Gallimard.
“Kitsch isn’t what it used to be. In a spurned style dedicated to a decorative universe marked by tackiness, he has transformed himself into a “trendy”, systemic and planetary neo-kitsch. It has been associated with bourgeois interior decoration, knick-knacks and Sulpician imagery: here it infiltrates gigantic pastiche city maps, shopping mega-centres, amusement parks, fashion shows, showbiz, television soaps, design and virtual communication in networks. Meanwhile, a new kitsch cosmos is proliferating, disproportionate, invading more and more sectors, asserting itself that goes far beyond the sphere of the formal properties of things and images, so much does it contribute to the formation of a form of civilization: the civilization of “also” writes the sociologist and philosopher Gilles Lipovetsky, co-author with Jean Serroy, on the book entitled: « The new age of kitsch. Essay on the civilization of “too much” at Gallimard.
Gilles Lipovetsky is associated with postmodern thinking and with notions of hypermodernity and hyperindividualism.
His book ” The Age of Void is one of the best known.